Nootie Rebranding

Nootie: Pet Shampoo & Daily Spritz Products - Branding, Packaging Design & Illustration by Yiying Lu

I worked directly with the founder of Florida based pet lifestyle brand Nootie on their Re-branding, illustrations & packaging design (Their oiginal Brand Name is Pet Philosophy).

Nootie’s brand designs have been featured on The World’s #1 Package Design Website theDieLine.com and book Boxed & Labelled: New Approaches to Packaging Design by Germany based Cutting-edge Publisher and Creative Agency Gestalten.

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I have also come up with an innovative packaging product design for both Pet Shampoo and a Daily Spritz in one single bottle, which won several global design awards.