SXSW Interactive Festival Big Bag Art


SXSW Interactive Festival Big Bag Art

I was honored to be the featured artist of SXSW 2012. I created the artwork for the South by Southwest (SXSW) #1 accessory –the Interactive Big Bag, which was given to 30,000 attendees during SXSW Interactive Festival.

SXSW is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly in mid-March in Austin, Texas, in the US. It celebrates the convergence of tech, film, music, education, and culture, with an annual attendance of approximately 150,000+ people.

Photo courtesy: Shawn O’Keefe (shot at Juan Pelota Cafe).  Modeling courtesy of Morgan Catalina.

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Austinist: Unveiled Yiying Lu’s 2012 SXSW Interactive Big Bag Design

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